Mickey Mouse Can Help Put Your Kids to Bed—and He's Just a Phone Call Away

Any parent can tell you it takes a village to get kids to sleep. Getting them to sleep, even after they’ve finally brushed their teeth, gotten into their pajamas and heard several bedtime stories, can often feel impossible. Luckily, Disney is once again stepping up to help with its beloved hotline.

Over the weekend, ShopDisney.com announced it would be bringing back its Disney Bedtime Hotline, which was first introduced in 2018. The hotline is open for a limited time within the United States, through Thursday, April 30 at midnight PST and features messages from five Disney characters.

“Beginning today, fans can hear messages from favorite Disney characters before falling asleep—all from the comfort of home,” the announcement reads. Parents, simply call 1-877-7-MICKEY for one of five special messages for your little ones from Mickey Mouse, Minnie Mouse, Donald Duck, Daisy Duck or Goofy.

The hotline, which is promoting Disney’s Bedtime Adventure Box—a subscription box that aims to make bedtime more fun and comes with Disney Store pajamas, a bedtime storybook, stickers, bedtime activity cards and a reward chart—is simply the latest attempts from Disney to make quarantine family life a little more magical.

While Disney announced it would be closing its parks in mid-March, the company has been stepping up its virtual game, from introducing virtual rides families can take from home to releasing their famed Dole Whip recipe (all you need is vanilla ice cream, pineapple juice and frozen pineapple) to hosting a star-studded singalong last week. The company has also made a point of released anticipated movies, like Onward and Frozen 2 onto its streaming service, Disney Plus, to help parents keep their kids entertained.

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